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The Importance of Setting Personal Goals

September 14, 2011

The late sales and personal development expert Zig Ziglar once said: “People with goals succeed because they know where they are going… It’s as simple as that.”

Have you set some personal goals?

Only about 4% of business people have a written list of goals.

We all know that goals are the heart and soul of success, but even among business executives, the percentage who can describe their personal goals rarely goes above ten per cent! In reality, we do have goals. The problem is that most of them are unconscious, unclear or unproductive. Too often our most important “goals” are to be comfortable, to avoid risk or to maintain a familiar routine. The fact of the matter is that ANYTHING will go better if we write down exactly what we want and describe a path for getting it. Whether you want more time as a family, or more money in the bank, pause to consider exactly what you really want and, in most cases, a few simple strategies will come to mind ‘automatically.’

There’s no mystery to having more time with your spouse or saving a bit of money, is there? Of course not! And most goals are like that. Now, here’s the kicker. 2013 will be here before you know it! If you began this year with written goals, that is FANTASTIC! You are one of the few and undoubtedly your performance has improved because of it. But what if you didn’t create goals for the year? It’s never too late!

What do you want to achieve between now and the end of the year? Want to increase sales? Need to lose weight, hire more staff, or get your pilot’s license? Whatever it is, WRITE IT DOWN and create a plan to make it happen (or at least get started). Make sure it’s specific and clear. “By 12/31/13 I will have increased monthly revenue by 20%” is better than “By 12/31/13 I will increase revenue”.

Between now and December 31st, make this your best year ever!

Need some help setting some personal goals for yourself and your business? Contact Us today to schedule a strategy session.

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