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What Coca-Cola Can Teach You about Building Your Brand

March 8, 2013

I’ll bet you remember the coca-cola tune on those commercials in the 90s: “always coca-cola”. You probably learned about it in marketing 101 in undergrad too. Coca-cola is a huge brand. And there’s a few things it can teach you about building “You, inc”. You didn’t learn this in your marketing class. Any idea how […]

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Making Your Home Page an Effective Sales Person

October 18, 2011

The home page sets the stage for the rest of your website and the objective is to capture the visitors’ immediate interest and motivate them to explore your site or take whatever next step you want them to. You want to be able to picture your visitor nodding his/her head as they read/scan your home […]

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The ABCs of Internet Marketing

June 6, 2010

Learn what every business owner needs to know regarding their website working for their business.

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